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Local Louisiana Marketing Blog

Get better results with more visually appealing content.

[fa icon="calendar'] Oct 14, 2016 12:53:17 PM / by TEGNA Local Louisiana posted in Downloads, B2B Marketing, Content Marketing, marketing strategy, Social Media

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Local businesses are using more advertising channels than ever before.  From your website design, to your social media management, to your email marketing, to printed materials like brochures, to sales presentations and more, you have lots of channels in which to create great content to help you tell your story to potential customers.

One thing all of those channels have in common is that in order to be great content, you must have great visuals to help present in a professional and natural way. Over 90% of information that comes to the brain is visual.  Visual elements are extremely important in helping you make an emotional connection with your customers.  

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FREE New Orleans Photos to save you time and money [Download]

[fa icon="calendar'] Sep 28, 2016 10:27:00 AM / by TEGNA Local Louisiana posted in holiday advertising, tourism, Social Media, B2B Marketing, Downloads

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As marketers we are always looking for the best way to reach consumers and deliver our message. There are many options in today's world, but one thing stays consistent across both platforms and demographics - content with visuals outperforms text only messages every time.   

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Are you in a B2B Business?  Then your business should be social in media.

[fa icon="calendar'] Apr 7, 2016 10:00:00 AM / by TEGNA Local Louisiana posted in Social Media, LinkedIn, B2B Marketing

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Companies who cater to other businesses have unique marketing challenges.  Before the internet stormed the professional world, most B2B (Business to Business) companies relied on Chambers of Commerce type networking, trade associations, trade shows and directories as well as good old fashioned sales shoe leather hitting the streets.  

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