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Local Louisiana Marketing Blog

Lessons from Super Bowl Advertising for New Orleans businesses

[fa icon="calendar'] Feb 20, 2016 9:50:00 AM / by TEGNA Local Louisiana posted in Social Media, Super Bowl, Television Commercials, market research

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Super Bowl continues to reach massive audiences.

According to CNN, Super Bowl 50 audience was third largest in TV history averaging 111.9 million TV viewers. CBS reported that 167 million viewers watched all or part of Super Bowl 50. That makes it the most watched broadcast in TV history on an all or part basis.  Additionally, CBS set a new Super Bowl streaming record with an average of 1.4 million viewers per minute. 

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