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TARGETED EMAIL MARKETING

Reach and influence more customers with targeted emails.

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Mobile Friendly Email Marketing

Email generates an average $44 return on investment for every $1 spent.

Targeted Email marketing is a great investment for your marketing dollars. According to Experian, for every $1 spent, $44.25 is the average return on email marketing investment. Establishing frequent contact with customers drives consideration as it builds trust, establishes credibility, showcases both the benefits and value of your product or service, and gives them reasons to engage.

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89% of marketers say that email is their primary channel for lead generation.

Ways Email Marketing helps with lead generation

Even with all of the new media choices, email marketing remains as one of the most proven forms of digital marketing.  According to Forrester Research, email is the primary channel for lead generation.  Increase your ROI by targeting your emails to relevant consumers.  Reaching prospects on mobile devices using email marketing is crucial.  According to HubSpot, 80.8% of users report reading email on mobile devices. Our email marketing tools are mobile friendly and help you avoid the junk folder ensuring more opens and clicks to your emails.


Match-Back Reporting 

Matchback Reporting Metrics for Email Marketing

Quantifiably measure your reach and influence.  Our email marketing campaign reporting provides metrics for you to measure your reach, which is how many people saw your email. We also have the capability to provide match-back email reporting for email campaigns. With match-back reporting, we can compare our recipient list to your list of customers and leads so that you can measure the influence that each campaign has on purchasing decisions, providing quantifiable results.  

82% of consumers open emails from companies.*

91%

of consumers check email at least 1x per day**

66%

of U.S. consumers made a purchase as a result of email marketing messages***

>70%

of mobile purchasing decisions are influenced by promotional emails****

*Litmus **Exact Target ***Direct Marketing Association ****YesMail

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